Insights Blog | Joao Correia - Analytics Consultant

How to export Google Analytics Bigquery clickstream data

Jun 28, 2015 · read

Clickstream data empowers analysts to answer much more complex (and valuable) business questions, namely by integration with other data sources. Learn how to export Google Analytics BigQuery data to your data warehouse.

Why you should own your web analytics data

Mar 7, 2015 · read

Today, web clickstream data is mostly in the guarded hands of web analytics vendors. Why do you need to take it back.

6 Steps to drive action from Google Analytics with Tableau

Aug 19, 2014 · read

We’ve all experienced or observed it — that day when we were so overwhelmed that making a decision based on data seemed next to impossible.